scall.me

Google Ads management / Dubai / prices in AED

A Google Ads agency in Dubai with a flat fee you can see.

We set up and manage Google Ads for UAE businesses: search, remarketing, Performance Max and Shopping. Your budget stays in your own account and goes straight to Google; our fee is a fixed monthly amount.

Fee and budget are two different bills

You pay Google for clicks from your own ad account. You pay us a flat fee for the work.

Our fee from

AED1,900

Sensible budget from

AED3,000

01 / Where the money goes

Three budgets, and how much of each goes to us

Google Ads agencies in Dubai charge in one of two ways: a flat monthly fee, usually 1,500 to 10,000 AED, or a percentage of ad spend, usually 12 to 25%. Flat fees are better for small budgets, percentages for large ones. We do both: flat until your budget passes 35,000 AED a month, then 12%.

Small test

Ad budget, paid by you to Google
5,000 AED
Our fee, Start
1,900 AED
Fee as share of total
28%

One search campaign for your main service. Enough to learn which searches turn into calls.

Steady lead flow

Ad budget, paid by you to Google
20,000 AED
Our fee, Growth
2,900 AED
Fee as share of total
13%

Search plus remarketing, weekly changes, several services or areas.

Larger account

Ad budget, paid by you to Google
50,000 AED
Our fee, Sales
6,000 AED
Fee as share of total
11%

Above 35,000 AED of budget the fee becomes 12% of the budget.

02 / What a click costs

Cost per click in the UAE, by sector

The budget you need depends less on us and more on what a click costs in your sector. Published benchmarks for the UAE put the numbers roughly here. Treat them as a range, not a quote: your own account will show the real price within the first weeks.

Cost per click on Google Search in the UAE, AED
SectorSource ASource B
Real estate15 to 60+, luxury and off-plan above 808 to 25
Legal services20 to 50not listed
Clinics and healthcare5 to 255 to 15
Home services and moving5 to 25not listed
Educationnot listed3 to 10
E-commercenot listed2 to 8

At 15 AED a click, a 5,000 AED budget buys about 330 clicks a month. That is why we say a service business in the UAE should plan at least 3,000 to 5,000 AED a month of ad budget: with less, the account does not collect enough data to tell a good keyword from a bad one.

03 / Our plans

Management plans, net, per month, budget separate

Start

AED1,900 / month

One search campaign, ad budget up to 5,000 AED, tracking, report.

GrowthRecommended

AED2,900 / month

Search and remarketing, ad budget up to 20,000 AED, weekly optimisation.

Sales

AED4,500 / month

Performance Max, Shopping, several languages. Above 35,000 AED of ad budget the fee is 12% of the budget.

Google + Meta, Growth

AED4,900 / month

Both channels at the Growth level, one team, one report.

Google + Meta, Sales

AED7,500 / month

Both channels at the Sales level.

Prices are open to discussion and payment can be split into instalments as set out in the contract. VAT at 5% is added where it applies. Meta Ads alone starts at 1,500 AED a month.

04 / A working week

What a week on a Growth account looks like

  1. MondaySearch terms report: we read what people actually typed, add negative keywords and move good searches into their own ad groups.
  2. TuesdayBudgets and bids: we shift money from campaigns that bring clicks to campaigns that bring calls and WhatsApp messages.
  3. WednesdayAds and assets: one new headline or offer tested against the current best, sitelinks and call assets checked.
  4. ThursdayTracking and landing pages: we check that calls, form sends and WhatsApp clicks are still recorded, and that the page loads fast on a phone.
  5. FridayNotes for you: what changed this week and why, in a short message. A full report once a month.

05 / Before we start

One access, three steps, and the account stays yours

The Google Ads account is opened in your company's name and paid with your card. If you ever stop working with us, you keep the account, the history and everything we built. To give us access:

  1. Open ads.google.com and sign inUse the Google account that owns your ads. In the top menu click Admin, then Access and security.
  2. Invite usClick the blue + button, type [email protected], choose the access level Admin and click Send invitation.
  3. Reply “done” on WhatsAppWe accept the invitation and check the account from our side. We never ask for your password.

No account yet, or the button looks different? We open one together on a 10-minute call with a shared screen at scall.me/vidcall. If someone else set up your ads, send us their name and we will ask them.

06 / Choosing an agency

Six questions to ask any Google Ads agency in Dubai

  1. Whose name is the ad account in?It should be yours. An agency that runs your ads from its own account can take your history with it.
  2. Is the fee flat or a percentage, and from what budget does it change?Get the number in writing before you start.
  3. Which conversions will you count?In the UAE many leads arrive on WhatsApp. If WhatsApp clicks and calls are not tracked, the account optimises for the wrong thing.
  4. Will I see the search terms report?It shows what you actually paid for. A good agency shows it without being asked.
  5. How do you handle regulated sectors?Real estate and healthcare ads in the UAE have their own approval rules. Compliance stays with you as the advertiser, but the agency has to leave room in ads and pages for permit numbers and required text.
  6. What happens if I leave?You should keep the account, the tracking and the landing pages, with no exit fee.

07 / What we do not promise

What you will not hear from us

08 / Questions

Questions people ask before they buy

How much does a Google Ads agency cost in Dubai?

Agencies in the UAE charge a flat 1,500 to 10,000 AED a month or 12 to 25% of ad spend. Our fee is 1,900 AED, 2,900 AED or 4,500 AED a month, net, and above 35,000 AED of budget it is 12% of the budget.

What is the minimum budget for Google Ads in the UAE?

For a service business, plan at least 3,000 to 5,000 AED a month of ad budget. Below that the account rarely collects enough clicks to learn which keywords work.

Who owns the Google Ads account?

You do. The account is in your company's name and paid with your card. You give us Admin access and can remove it at any time.

How soon will Google Ads bring enquiries?

Ads show as soon as they are approved, but the first weeks are for learning which searches convert. We do not promise a number of leads; we report weekly what changed.

Do you run Google Ads in Arabic?

No. We write ads in English and Polish. We can target Arabic-speaking users with English ads if that fits your customers.

Can you run Meta ads too?

Yes. Meta Ads management starts at 1,500 AED a month, and both channels together start at 4,900 AED a month, budget separate.

09 / More for UAE businesses

All services and prices in one place

Market prices and cost per click on this page come from price guides and benchmarks published by UAE agencies and ad platforms, checked on 14 October 2026. They are ranges, not quotes.

Contact

Send a message. The audit is free.

Tell us what you sell and where your site is. We reply with questions, then with numbers and a proposal in options.