Marketing and AI – ScallMe: Agencja kreatywna (EN)

Hands holding a smartphone over the flour dusted counter of a small bakery, with bread baskets in the background

Scallme Editorial Team Comments (0) 16 October 2026

Ads in ChatGPT in Poland: budgets from PLN 65 a day

OpenAI has been showing ads in ChatGPT in Poland since August 24, 2026. The self serve panel is live and the minimum budget is PLN 65 a day. What to do now.

The hands of a small business owner at a laptop on a wooden desk in a small office, with a coffee and a parcel beside them

Scallme Editorial Team Comments (0) 9 October 2026

Google AI Mode: new data in Search Console for small businesses

Since August 31, 2026, every site can see in Search Console whether it reaches AI Mode and AI Overviews. Check what to change in your content and ads.

Customer service desk of an online shop: a headset, a laptop and parcels ready to ship

Scallme Editorial Team Comments (0) 31 July 2026

Chatbots and AI in Customer Service: Automation That Does Not Scare People Off

AI chatbots in customer service do not have to scare customers off. Real data on conversion and ROI, plus rules for a clear handoff to a human.

Small business owner at a laptop in the shop's back room setting up email automation

Scallme Editorial Team Comments (0) 10 July 2026

Marketing automation for small businesses: your first workflow in 2 hours

Marketing automation for a small business? You can set up your first workflow in 2-4 hours, and the starter plan costs 0 zł. Three workflows with the highest return.

Small business owner at a laptop planning her first email marketing campaign

Scallme Editorial Team Comments (0) 10 July 2026

Email marketing for small businesses: from zero to your first campaign

Email marketing for small businesses from scratch: choosing a platform, building a list, a welcome sequence, and deliverability. With real costs and no fluff.