How much does a website cost in 2026?
In 2026, a website costs from PLN 1,290 for a brochure website, from PLN 2,200 for an extended company website, and from PLN 3,900 for an online store. These are prices for finished, launched work, with no hidden launch fees. Below we break them down: what exactly each tier includes, how much it costs to maintain a website for a year, and when a cheaper offer turns out to be more expensive.
How much does a website cost: price table
| Website type | Price | Turnaround time | Who it's for |
|---|---|---|---|
| Brochure website | from PLN 1,290 | 2 to 5 business days | sole proprietorship, local services, independent professional |
| Larger business website | from PLN 2,200 | 2 to 3 weeks | company with services across several departments, a project portfolio or a blog |
| Online store | from PLN 3,900 | 3 to 6 weeks | online sales, payments, courier integration |
| Modernizing an existing website | from PLN 600 | 3 to 10 business days | the site works but is slow, hard to read on a phone or outdated |
Prices are a starting point, not a fixed price list. The final quote depends on the number of subpages, whether the design is custom or template-based, and how much content and how many photos need to be prepared from scratch.
What the price of a brochure website includes
The tier from PLN 1,290 covers a complete, working website, not just a graphic design. As standard, it includes:
- design and build of 4 to 6 subpages, for example home, services, about, portfolio, contact,
- a mobile version, meaning it works properly on phones, because that's where most traffic comes from today,
- a contact form and a directions map,
- an SSL certificate and domain setup,
- basic search engine optimization: titles, descriptions, headings, sitemap,
- Google Analytics and Search Console setup,
- instructions for editing the content yourself.
If your business operates locally, it's worth adding a Google Business Profile right away, from PLN 600. It is usually a faster source of phone calls than the website alone, because a customer looking for a service in their city sees the map first.
When you need a more expensive business website
The tier from PLN 2,200 makes sense when the website has to do more than present the company. Typical reasons for a higher quote:
- a product or project catalog with filtering but no shopping cart,
- a blog with categories, run for SEO,
- multiple languages, which doubles the amount of content and complicates the URL structure,
- integrations: booking system, calendar, CRM, newsletter,
- a custom graphic design instead of adapting a ready-made template.
How much does an online store cost
A store starts at PLN 3,900 and differs from a website in that it has to handle money and shipping. The price includes a WooCommerce build, payment setup, courier integration, tax and shipping configuration, and uploading the first batch of products.
The store price is most affected by the number of products and the form they come in. A hundred products in a well-organized spreadsheet is different work than a hundred products as phone photos with descriptions still to be written. The second factor is variants: sizes, colors and versions can turn 100 products into 600 combinations.
How much does it cost to maintain a website for a year
This question comes up less often than the question about the build price, yet it determines the real cost. The annual cost of a website after launch looks like this:
| Item | Annual cost |
|---|---|
| .pl domain | PLN 60 to 120 |
| Hosting | PLN 150 to 500 |
| SSL certificate | PLN 0, standard with most hosting providers |
| Updates and backups | PLN 0 if you do it yourself, from PLN 100 per month with a maintenance plan |
Realistically, that's PLN 210 to 620 per year if you look after the website yourself. Technical maintenance is an option, not an obligation, but a WordPress site left without updates for a year is an easy path to getting hacked.
How much does modernization cost instead of a new website
If the website already exists and has a history in Google, rebuilding it from scratch can be a waste. Modernization from PLN 600 usually includes faster loading, fixing how the site displays on phones, a refreshed look and reorganized content, while keeping the subpage URLs, meaning no loss of search rankings.
A new website makes sense when the current one runs on outdated technology, can't be edited in any reasonable way, or its structure no longer matches what the company sells.
Why a PLN 500 website usually costs more
The cheapest offers rarely turn out to be the cheapest in the end. Recurring pitfalls:
- An unadapted template. The website looks like a thousand others and says nothing about the company.
- No content. Writing the copy is left to the client, so the website sits unfinished for months.
- No optimization. The website exists, but Google doesn't show it because nobody took care of titles and structure.
- No access. The domain and hosting are registered to the contractor, which means starting from scratch if you switch providers.
- No support after launch. The first bug shows up after a month and there's no one to contact.
A good website is a sales tool. If it doesn't generate inquiries, its price doesn't matter, because every zloty was wasted.
What determines the price of a website
- Scope. A simple brochure site or an extensive website with many subpages.
- Design. Custom design costs more but makes the brand stand out from the competition.
- Features. Forms, blog, multiple languages, integrations, shopping cart.
- Content and graphics. Copywriting, photos and video are often the single largest item.
- Post-launch maintenance. Hosting, updates, technical support.
- Deadline. Express delivery costs more because it pushes other projects out of the queue.
Frequently asked questions about website pricing
How much does a simple website for a small business cost?
From PLN 1,290 for a brochure website with 4 to 6 subpages, a mobile version, a contact form and basic Google optimization. For a sole proprietorship, that's usually enough.
Is the website price a one-time cost?
The build is a one-time cost. Only the domain and hosting recur, which comes to PLN 210 to 620 per year. Technical maintenance is optional.
How long does it take to build a website?
A brochure website takes 2 to 5 business days, a larger business website 2 to 3 weeks, an online store 3 to 6 weeks. The most common cause of delays isn't the contractor's work but waiting for content and photos from the client.
Are the domain and hosting included in the price?
The setup is, the subscription itself isn't. We register the domain and hosting in the client's name so the access stays with them. This is one of the most important things to consider when choosing a contractor.
How much does a website with SEO cost?
These are two separate services. The website includes technical optimization in the build price. SEO is ongoing work billed monthly, and it only makes sense when the keyword you're targeting has real search volume.
Can I pay in installments?
Yes. As standard, we split it into a deposit at the start and the rest after you approve the finished website. For larger projects, we agree on milestones.
A quote tailored to your case
Price ranges are a starting point, not an answer to your question. Tell us what you do and what the website needs to do, and we'll send back a specific quote and timeline. You can also order a free audit of your current website if you're deciding between modernization and a new build.
See also: website and online store design.
