SEO - what it is and how much it costs?
SEO is the work that gets your site to appear higher in Google's free results. It's one of the most cost-effective channels for acquiring customers, because search traffic converts well and works for you over the long term.
What is SEO?
SEO (Search Engine Optimization) is optimizing a website for search engine algorithms and for users' real needs. The better Google understands and rates your site, the higher it shows it to people searching for your services.
Three pillars of effective SEO
- Technical SEO - speed, mobile version, structure, indexing.
- Content - valuable pages and articles targeting specific phrases.
- Links and authority - links from other valuable websites.
How much does it cost and when do results come?
SEO is a process, not a one-off service. The first effects are usually visible after 3-6 months, and its full potential after about a year. The cost depends on how competitive your industry is and the scope of work, but the SEO effect stays with you for a long time.
SEO or ads?
The best results come from combining the two: ads (Google Ads, Meta) bring traffic from day one, while SEO builds stable visibility for the future. That's why in an audit we always look at both channels together.
Order a free SEO and ads audit - we'll show you where your site's biggest potential lies.